Butter Skin Is the Creamy Glow Trend Taking Over 2025—Here's How to Get the Look
Since the start of 2025, we’ve seen a wave of skin trends sweep across our feeds—from glass to glazed. But with summer fast approaching enter butter skin: a smooth, creamy, and radiant finish that gives your face the kind of effortless glow that says “I woke up like this".
With butter on everyone’s mind (and faces), we’re all asking: how do you get the perfect butter skin? Here at MUA Make Up Academy, we’ve created a step-by-step guide to help you achieve that buttery-soft skin without breaking the bank—using accessible, high-performance products and easy techniques inspired by our latest Instagram tutorial.
Step 1: Prep and prime
Butter skin starts with glow enhancing and deep hydration without the greasiness. Opt for the MUA PRO/BASE BANANA BRIGHTENING PRIMER. Formulated with Glycerin, Banana Extract, and Niacinamide, this primer not only creates a smooth canvas for your makeup, but also improves skin tone and brightens for a flawless look. Don’t rush this step; buttery skin is all about that well-fed base.
Step 2: Cream Base is Key
Ditch powdery cakey products—cream is your best friend here. To subtly hide imperfections opt for some trusty MUA PRO BASE PRIME & CONCEAL CC CREAM colour corrector to neutralise any harsh colouration and leave an even canvas ready for foundation. Use a creamy, light-to-medium coverage foundation. The MUA PRO/BASE MATTE FINISH FOUNDATION works perfectly as using too many wet products can leave the skin looking greasy instead of glowy. The soft satin imperfection-less base dreamily immolates your skin but better.
Step 3: Buttery bronze and blush
Butter skin isn’t glittery or gaunt—it’s glowy. Skip the blinding highlight and deep contour instead use the balm-like MUA BRONZED CREAM BRONZER on to the naturally sunkissed points of your face to emphasise the playfully bronzed look. Top with the MUA BLUSHED LIQUID CREME BLUSHER to the high points of your cheeks- the creamy formula will blend perfectly into your bronzer giving a seamless transition with a natural, “lit from within” sheen.
Why Everyone’s Obsessed with Butter Skin
The beauty of butter skin is that it’s flattering, buildable, and incredibly wearable for everyday or glam looks. It's the kind of skin that looks just as good under sunlight as it does under a selfie light. It leans into the idea that skin should look like skin—healthy, plush, and alive.
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